Aug 22 2009
Ted Johnson Embraces Bluetooth
I have a friend who visited Ted Johnson’s shop today, because she wanted to buy a new pair of Crocs. Apparently, this shop has the largest range of Crocs in Ireland :o
While she was wandering around the shop she received a Bluetooth message informing her that if she showed the message to the checkout assistance then she would get a discount! So she got the Crocs that she wanted, and she was delighted to get a novel discount! She is wondering why more shops do not do this, especially in busy areas. Clearly, she does not feel it is a form of spaming!
Anyway, well done to Ted Johnson :)
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